As the Creative Director, my role was to encourage innovation, develop the brief, guide our lead designers through a challenging development process, and ensure the project remained on brand. I collaborated with a local design firm, Linehouse, who helped create and develop this incredible project. We transformed an old Opium factory into the central hub for WeWork in Asia.
Details:
- Location: 696 Weihai Lu, Jing’An District, Shanghai, China
- 60,000 USF
- 3 Floors
- Feature Central Events Atrium
- Meeting rooms
- Phone booths
- Drinks Bar
- Design Team: Linehouse